BARN (2022)

Oh the joys and wonders of being a child. When toys and freebies in cereal boxes were the sh*t! 🥣

BARN harkens back to the glory days of children’s breakfast cereals, where a free toy could be found inside each box. As a response to the questions posed by BBH’s Barn team, I created a similar experience by having my answers be the premiums found inside my cereal box. With actual cereal.

Why? You may ask. Well, there is no why. Because everyone loves an element of surprise.

Here is my entry for the Barn programme, which I was shortlisted for, but unfortunately had to decline due to clashing commitments.

Role: Art Direction, Branding, Copywriting, Graphic Design.